LU Dinosaurus

Client Kraft Foods Belgium
Agency In Fine
Fields Conversation management

Monokroom determined the social media strategy in line with the marketing strategy of the popular cookie brand — the perfect choice for a healthy snack or as part of a nutritious breakfast.

We are responsible for the bi-lingual conversation management on LU Dinosaurus Belgium’s Facebook Page. The communication consists of targeted fun updates, based on a beforehand created content calendar and topicalities, that excite the overall young community of Dinosaurus fans. We answer questions and curious comments and succeeded in building a enthusiastic and lovely community of Dinosaurus fans.

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