Monokroom developed the social media strategy for Dr. Oetker Baking and Pizza. The basis for this strategy lies in the marketing strategy of the brand — create awareness about the wide range of yummy high-quality products that bring people together, caring for each other and sharing their favorite food.
We are responsible for the conversation management on the Facebook pages Dr. Oetker Patisserie and Dr. Oetker Pizza (both in Dutch and French). The communication consists of targeted updates about the wide Dr. Oetker product range, fun baking facts & figures, family moments with Dr. Oetker and delicious recipes. Thanks to our communication, we managed to rapidly increase the number of dedicated fans on both pages.Go back